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Displaying All Posts Tagged As: e-mail

Using Lead Magnets – Ethically Bribe Visitors To Opt-In

Posted By: Rick Kettner on Saturday, February 6, 2010

One great way to encourage visitors to sign up for your e-mail list is to offer an exclusive bonus that is only available to subscribers. In the online marketing world, this is known as a lead magnet because it is used to to attract new leads to your mailing list. In this tutorial, we will take a look at essential factors to consider when putting together your ethical bribe. More »

Tags: confirmation, conversion, e-mail, lead magnet, opt-in, reciprocity, viral

Assisted Double Opt-In – Boost Your Confirmation Rates

Posted By: Rick Kettner on

With the evolution of e-mail marketing, double opt-in has become the standard for businesses looking for long-term success. However, one of the greatest challenges with double opt-in is reducing the number of users lost in the confirmation process. In this tutorial, you will learn a powerful strategy to boost the rate at which your prospects confirm their subscription status. More »

Tags: confirmation, conversion, double opt-in, e-mail, opt-in, sales

Single Vs Double Opt-In – E-mail Marketing List Options

Posted By: Rick Kettner on Thursday, February 4, 2010

An e-mail marketing list is one of the most valuable assets an Internet Marketer can have. It allows you to stay in contact with your prospects on an on-going basis. This power makes it easy to announce new websites, products, and services at a moments notice. More »

Tags: conversion, e-mail, list, marketing, opt-in, tutorial
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