Displaying All Posts Tagged As: buzz

There are a lot of misconceptions when it comes to using social media as a marketing platform. In this video, I explain a simple and efficient strategy that builds on proven business principles. The marketing behind Conan O’Brien’s recent announced comedy tour is used as a primary example.

How do you plan to use social media effectively? Post your feedback below!

Google recently launched their new “Google Buzz” social media network. It has received a massive amount of attention, and has managed to steal the show from another important launch. Google Profiles, while not entirely new, received an important update. This subtle change has actually set the stage for Google to dramatically change the social media scene.

Google Profiles isn’t designed to be your social network. Instead, it will allow Google to harness the power of the other social media networks you are already using. In fact, this single strategic move may have just turned the social media tide in Google’s favor, as they no longer have to compete head on with Facebook or Twitter. More »