Conversion Tutorials – Overview Of Stage Three
Welcome to stage three of InternetMarketing4u.com. The tutorials below will help you improve the rate at which you convert prospects into subscribers, customers, and even partners. You will learn incremental strategies that, when combined, can dramatically boost website performance.
List Building Series (6) – Building a list is one of the most important aspects of online marketing. In fact, many marketers consider their broadcast list to be one of their strongest assets. In this series, we will be looking at practical strategies you can use to build a list of targeted prospects.
Conversion Focus – Give direction without distraction. That is the fundamental concept behind this tutorial on improving conversion rates through simplifying visitor options. Give them one clear task and they will be much more likely to complete it on their first visit.
Magnetic Buttons – Certain button and link designs perform better. This tutorial goes over winning design concepts that have the potential to boost your conversions. It doesn’t matter if the button is for a subscription form or a checkout process, these tips can have a real impact.
Simplify Checkout – Customers are not always committed to completing a purchase just because they click the “add to cart” button. It is important that you optimize your checkout process to reduce cart abandonment. This can have a dramatic impact on your sales!
Single Vs Double Opt-In – When it comes to setting up a brand new opt-in e-mail list, you have to make one very important decision right from the start. Do you want your list to be single opt-in or double opt-in. This can make a very significant difference in your overall strategy.
Satisfaction Guarantee – The concept of a satisfaction guarantee has slowly evolved over time. Its perception has changed from providing customer confidence to being just another part of the sales process. Far too many marketers are ignoring this powerful sales tool.
Website Compatibility – Gone are the days when testing a site in one or two browsers would leave you confident with a new design. With the browser wars starting up again, and a new development technologies being released, it’s more important than ever to test your site.

More content coming soon!



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